Our Company Is Considering Using Guest Posts as a Promotion Strategy - What Should Be Done?
Impact To begin with , guest posting remains a high-impact promotion method even in 2025, despite evolving digital algorithms (including Google's ever-tightening link policies). According to a recent study by Bizpages Blog on Telegraph , 60% of SEO professionals say guest blogging is their most effective link-building tactic. We believe that your brand, like ours, can leverage this strategy to build authority, drive organic traffic, and nurture leads. In our view, success today depends less on volume and more on quality (high-authority placements, contextual relevance). How can you ensure your efforts are not just noise in the content jungle? Visit this guide to learn more about the fundamentals of guest posting. Objectives First of all , every guest posting initiative must be aligned with your core business objectives (whether that's SEO gains, PR coverage, or sales conversion). A 2024 report from this article revealed that 78% of B2B companies use guest p...